Why We Built Connura
The Reading Nobody Interprets
You're pregnant. You take your blood pressure (BP). The monitor says 147/94.
Now what?
You search online. You find threshold numbers, symptom lists, and clinical definitions. You find articles that say 140/90 is concerning. Others say 130/80. Some say call your doctor. Some say go to the ER. None of them tells you what this specific reading means for you, right now, at 32 weeks, with your history.
So you're left staring at two BP numbers on a screen, heart racing, wondering if you're overreacting or underreacting—and whether you should wake up your partner or your OB.
The Gap Nobody's Filling
There's no shortage of information about blood pressure in pregnancy.
Clinical guidelines exist. Educational websites are everywhere. Home monitors are more affordable and accessible than ever. Your OB has probably mentioned preeclampsia at least once. You may have even done your own research.
And yet. When you get a BP reading that doesn't look quite right, you're still confused. Still anxious. Still unsure what to do.
Information isn't the hard part.
Knowing what a reading means in a critical moment is.
Information alone can leave you anxious. You can know that 140/90 is a threshold. But knowing a threshold doesn't tell you whether 138/88 is fine or 145/92 is urgent. It doesn't tell you whether a single high reading matters or whether you should wait and see. It doesn't give you the words to explain what you're seeing to your doctor without feeling like you're overreacting.
That's the gap, and it's why we built Connura.
Pregnancy Changes Everything About Blood Pressure
Most blood pressure apps weren't built for pregnancy. They use population-level guidelines designed for the general adult—thresholds like 130/80 that don't account for how pregnancy changes your body.
But pregnancy does change things. The thresholds are different. What's considered elevated in pregnancy (140/90) isn't the same as the general population standard. Your blood pressure naturally shifts across trimesters. And risk doesn't end at delivery—the weeks after birth are actually when many complications emerge.
Generic BP apps don't know any of this. They weren't designed to.
Connura is being built specifically for pregnancy. We're designing it so you enter the thresholds your care team sets; until you do, it will use ACOG's definitions as defaults. And it will keep tracking with you after your baby is born, because monitoring doesn't stop when delivery does.
What Connura Actually Does
Connura will help you follow your care team's blood pressure plan—during pregnancy and after.
When you log a reading, you'll see a status label for it, based on the thresholds your care team sets. If a reading is flagged, we'll point you back to the plan you agreed with your care team and offer a recheck.
We'll help you confirm a reading, record it, and see it against the plan you've built with your care team. We'll help you see trends over time, so you can spot a gradual climb as well as a single spike. And we'll help you prepare for conversations with your care team—so when your OB asks, "How has your blood pressure been?" you have an actual answer, not a vague sense that it's been "okay, I think."
What we don't do: replace your doctor. Diagnose you. Tell you everything is fine when it might not be. We're not a medical device, and we're not pretending to be one. We're here to help you keep track of your readings and communicate clearly with your care team.
You're Not Overreacting
We know the hesitation.
"Should I really call about this?" "I don't want to bother them." "What if it's nothing and I look anxious?" "They told me last time it was probably just stress."
You may delay reaching out with a concerning reading because you don't want to be labeled difficult. You may second-guess your own instincts, or minimize symptoms because you've been dismissed before or are afraid you will be.
We want you to see when a reading needs attention. When a reading crosses the thresholds your care team set with you, it will be flagged so it doesn't get lost, and we'll point you back to the plan you agreed with your care team. It's there so you know when something matters.
You're not bothering anyone by paying attention to your health.
Working With Your Care Team, Not Around Them
Connura won't replace your OB or midwife. It will extend their reach into the moments they can't be there.
Your prenatal appointments are maybe 20 minutes, every few weeks. That leaves thousands of minutes in between where you're managing this on your own. Readings happen at 10 pm on a Sunday. Questions come up when the office is closed. Patterns emerge across days and weeks that no single appointment can capture.
We'll help you bridge that gap. You'll be able to generate a report of your readings to share at your next visit - or send to your provider's office when you have a question. You'll enter the thresholds your care team sets, and update them whenever they change.
Connura doesn't go around your care team. It helps you show up with organized data and clear questions.
Why We Built This
Connura was founded by a team with deep experience in blood pressure monitoring, including years spent developing clinical-grade devices used in healthcare settings worldwide.
Through that work, we saw a gap that kept showing up: pregnancy changes everything about blood pressure, but the tools available to pregnant women hadn't caught up. Generic apps, conflicting information and no clear guidance on what to do when a reading looks off.
We built Connura to close that gap.
Our mission is simple: reduce maternal complications through better continuity of monitoring. We believe every pregnant woman deserves to understand what her readings mean - without panic, without confusion, without waiting days for a callback that may never come.